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Vivekananda Institute of Management Science and Technology

Management · PG Diploma

Level
PG Diploma
Department
Management
Award
PGDM

01

Post Graduate Diploma in Management

This course prepares students for organization-wide leadership and decision-making. Business skills and Personal development is also a key theme of the program with executive coaching to help students understand their value in the market and to develop plans to optimize their potential.

02

Programme Objective

The PGDBM in business management teaches the reasoning and the skills a manager needs: management and administration, corporate strategy, and planning for growth. With it you can work as a management or administrative executive, or as an assistant manager in administration, operations or management.

03

Eligibility

Candidates who have passed 3 years Diploma after Intermediate (12th) from a recognized board. Candidates who have passed Graduation from a recognized board.

04

Duration

PGDBM runs for two years, made up of four semesters. You may take breaks between subjects or semesters if you need to. You have up to three years from the start of your session to finish.

FIRST YEAR

1Semester 1st

  • 01Managerial Economics
  • 02Basics of Management
  • 03Accounting for Managers
  • 04Principles of Marketing
  • 05Business Laws
  • 06Business Research Methods
  • 07Economic Environment of Business
  • 08Business Communication
  • 09IT Skills for Managers
  • 10Business Awareness for Managers

2Semester 2nd

  • 01Management Information systems
  • 02Business Strategy
  • 03Managerial & Leadership Skills
  • 04Quantitative Techniques for Marketing.
  • 05Consumer Behaviour
  • 06Integrated Marketing Communications
  • 07Product & Brand Management
  • 08Faculty Student Collaborative Learning
  • 09Distribution and Supply Chain Management

1Semester 3rd

  • 01Entrepreneurship Development & Project Management
  • 02Business Innovation and Sustainability
  • 03Management Control System
  • 04Sales Management
  • 05B2B Marketing
  • 06Retail Management
  • 07Marketing of Financial Services
  • 08Summer Internship

2Semester 4th

  • 01Customer Relationship Management
  • 02Digital Marketing
  • 03Rural Marketing
  • 04International Marketing
  • 05Marketing of IT & ITES